2023 Project Management Trends

The key to running a successful project is having a project manager. In a fast-paced business such as a marketing agency, it’s important, even vital, to keep up with constant trends and advances that may aid in the delivery of a project. 2023 projects big things in business, including the marketing sector. Here are some project management trends to look out for:

Digital Work Continues

We are now living in a post-pandemic world, yet many of the changes brought on by Covid-19 have stuck, most significantly, digital and remote work.

A necessity in the pandemic, this has become a regular means of work for many people and proves beneficial for different sectors and different lifestyles. Yet remote working does come with both its pros and cons. 

Pros of Remote Work:

  • Flexibility
  • Cost-efficient (money saved on travel and commutes)
  • Avoid office politics
  • Improved work-life balance

Cons of Remote Work

  • Lack of workplace community
  • Distractions
  • Have to invest in home equipment
  • Lack of productivity
  • Dependent on technology

Despite the cons, it appears many companies find remote work beneficial. It remains a trend for 2022.

Cloud-based Operations

This transition to remote work means companies have made use of and become reliant on cloud-based computing and communication. Cloud-based operations such as Google Drive and iCloud provide cost-effective alternatives to traditional operations and dont risk performance and function. Cloud-based networks also allow employees to access files from any location. 

Changes in Responsibility

Project managers are at the helm of a company project, meaning they have a broad range of responsibilities.

The forecast for 2023 suggests that the responsibilities of a project manager are shifting, with emphasis placed on flexibility, team dynamics and contributions outside of the project requirements. 

Change Management

Recent years have highlighted the importance of managing change. Companies have undergone multiple changes to the way their organizations are managed. PMs are learning to implement changes in their strategies and plans. Learning to adapt to change and creating initiatives that conform to ever-evolving workplace standards is essential. 

Advanced Project Management Tools, Solutions and Software

Project managers have to be constantly aware and up to date with the different advancements and improvements in software and automation. Technology advances and software updates can be helpful and make project management easier. 

Increased Use of AI and Automation

Artificial intelligence, automation, machine learning, data collection and analysis have become crucial to project management. Studies have shown that most high-performing projects have utilized project management software to aid in meeting goals and delivering projects effectively.

AI not only has the capacity to predict the outcome and give insight into strengths and weaknesses, but it also has the ability to provide organized data that can guide important decisions.  

Project Management Software

Project management software can make huge differences in the execution of a project and proves efficient when running a team project. These services can help in budgeting, distributing staff and selecting job roles and managing roles.