Branding

If it’s not broken, don’t fix it. But, if your business needs a breath of new life, that’s where we can help. With your goals, values, and overall strategy development in mind, we’ll help to evolve your brand into a different direction. Whether you want to introduce yourself to another audience, to improve your reputation, or just to reposition yourself in the market - we’ll work with you to redesign your brand identity.

Brand workshops are the best way to make sure that everyone on your team is on the same page. Aligning members of your business, and setting the tone for all work that follows, brand workshops will ensure that you're going to reach your objectives. At Puddle, we'll lead the workshops to help you define actionable goals with effective, evidence-based thinking. And, they're super accessible, so everyone can follow along!

Using our innovative (and, frankly, stunning) design skills, we'll help to create the look, feel and identity of your brand across all channels. Your logo is the face of your business. It's how customers and clients will remember you, and how your branding will stay engaging. Our designers will work to make your logo clear, beautiful, and reflective of your brand, audience, and personality. Working with us, your branding and identity will be consistent, and look good across all channels and your website.

Your style and brand guidelines will become your branding Bible. We’ll create a detailed set of guidelines for everyone in your business to follow, so everything you create will represent you, without any confusion. With regulations for your logo, typography, image usage, tone-of-voice, brand colours, and editorial standards, you’ll have the perfect template for all channels. Your wider marketing strategy will stay informed, too.

Graphic design and copywriting often go hand-in-hand, and social media branding is the most prominent example of this dream team. With your tone-of-voice written through all posts to engage and connect with your target audience, we’ll combine this with gorgeous graphics, and your social media will be reflective of your brand and captivate clients and customers. We’ll tailor each post to whichever platforms you want, too, and analyse their performance to make sure you’re reaching and going over your goals.

Speak to your audience the right way! Our copywriters will work with you to develop your tone of voice, making all copy and content compelling and unique. From social media posts to your website, your voice will be trustworthy, authoritative, friendly, and resonating - whilst still sounding like you, of course.