TikTok Tips & Tricks
Think about the sort of content you want to create for your audience.
One type of content that been increasingly popular in value has been live video. It gives you a chance to share more of yourself through a longer-form video and connect directly with your followers in real-time.
Hashtags are crucial in TikTok. Choosing relevant hashtags specific to your business or whatever your account is based on and putting some research into what’s trending at the moment is a step towards you getting more noticed in not only the TikTok community but wider too!
Using hashtags in captions gives you more chance of your content being reached on more people’s for you pages and helps you identify your competitors.
You shouldn’t limit yourself to 1 or 2 hashtags. The more you do, the more you expose yourself to a different audience. So, use as many as you can. To search for which hashtags are trending currently. Open the app and tap “discover” on the bottom of the screen. This page will show you previous videos tagged with trending hashtags.
Popular hashtags are better for reaching a broader audience, while simple is better for targeting a specific audience, who are more likely to be interested and engaged with your content. Just because a hashtag is popular doesn’t mean you should use it!
If you participate in different types of challenges, the popularity of that challenge increases your views. Challenges can be anything from dance challenges to meme challenges. There’s something out there for everyone.
From competing in challenges on TikTok, you can gain clout just by creating an on-trend video.
TikTok’s algorithm prioritises content that fits specific online trends that are popular at the moment.
On TikTok and like most other social media platforms, consistency is key to gaining your followers. Ideally, you should post at least once per day. If you start consistently posting and have gained your followers, you can cut it down to a few times a week; however, some of your followers may not like that.
You need to have a creative flair to stand out on TikTok. So why don’t you try to create your own trend that maybe your followers can join in to spread awareness of it to the wider TikTok community?
If you’re looking to gain followers, you have to identify the trends at that moment in time and join in on them. Just like any other social media, don’t fake being someone who you are not. Your followers won’t like that!
Everyone likes different content on TikTok. For example, some people are on deep TikTok, and some people are on gym TikTok. So whatever content you interact with, you will get more of. That’s just how TikTok’s algorithm works.